New Research Small Businesses Strife At Show Facebook...

New Research: Small Businesses Strife to Show Facebook ROI Are you also using the social media giant â€Å"Facebook† for getting customers and potential leads for your small business? Or Are you facing problem in measuring the return on investment of your social media marketing efforts? Instead of lack of strong proof of sales, small businesses are certainly devoting their valued time and hard-earned dollars to Facebook marketing. In this post, you will come across certain finding which was found in the recent studies and surveys which were completely focused on Facebook marketing. #1: Many Start-Ups and Small Businesses Can t See a Good ROI From Their Social Media Marketing Efforts During April 2015, a survey was done on around 540 small business owners to know about their insights on the social media marketing (ROI). Approx. 59% of them stated that they haven t seen ROI from their social media efforts. And the remaining 41% agreed that they have seen returns on their social media activities, however, 17 percent of them had received less than $100, and 57 percent had gained lesser than $1,000 for their budget and efforts. Around 1/3rd of that 41 percent said that out-earning their social media marketing expend by more than $2,000. In the other survey of 3,720 marketers, only 45% of them reported that their Facebook marketing is effective in reaping ROI. The survey also revealed that only 33 percent of the self-employed stated that their Facebook marketing efforts areShow MoreRelatedStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words   |  1573 PagesOrganizational Behavior This page intentionally left blank Organizational Behavior EDITION 15 Stephen P. Robbins —San Diego State University Timothy A. Judge —University of Notre Dame i3iEi35Bj! Boston Columbus Indianapolis New York San Francisco Upper Saddle River Amsterdam Cape Town Dubai London Madrid Milan Munich Paris Montreal Toronto Delhi Mexico City Sao Paulo Sydney Hong Kong Seoul Singapore Taipei Tokyo Editorial Director: Sally Yagan Director of Editorial Services:Read MoreFundamentals of Hrm263904 Words   |  1056 PagesAffirmative Action Plans 59 Demonstrating Comprehension: Questions for Review 80 Key Terms 80 81 HRM Workshop Linking Concepts to Practice: Discussion Questions 81 Developing Diagnostic and Analytical Skills 81 Case Application 3-A: Diversity Is the New Color This Year 81 Case Application 3-B: When Oversight Fails 81 Working with a Team: What’s Your Perception? 82 Learning an HRM Skill: Investigating a Harassment Complaint 82 Enhancing Your Communication Skills 83 DID YOU KNOW?: Suggestions for